Now showing items tagged originality
‘In my experience, innovation can only come from the bottom. Those closest to the problem are in the best position to solve it. Everyone must be able to experiment, learn, and iterate. Position, obedience and tradition should hold no power.’This statement of Greg Lindon, an instrumental contributor in the design of Amazon’s customer interface, summarises one of innovation’s most crucial keys.
While we celebrate visionary and highly visible innovators such as Jeff Bezos, Elon Musk, Richard Branson and Steve Jobs, it’s important to remember that innovation is not the domain of a ‘ruling elite’.
How would you respond if you were told at a job interview, ‘Tell me something that you have invented’? This is exactly what Amazon’s Jeff Bezos says to new employees, in his effort to build and maintain a culture of innovation across all facets of the business.