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A couple of years ago, I caught a typo in the Wall Street Journal. It was in one of the regular email newsletters that I had signed up for, called The Future of Everything. Written by staff at the WSJ, the newsletter always has a warm and conversational tone while keeping the polish and elegance of a publication of such prestige.

Can you explain the difference between ‘used cars’ and ‘pre-owned vehicles’? What about ‘wire tapping’ and ‘electronic intercepts’? Or ‘impotence’ and ‘erectile dysfunction’?[1]

The difference? Semantics!

If you have been anywhere close to LinkedIn or business news over the past few weeks you would have encountered the conversation surrounding ChatGPT. Launched in November 2022 by OpenAI and stirring up the tech world since, this new AI chatbot is unparalleled in its capacity to seem truly human. Able to carry out flawlessly natural conversations, as well as replicate the language of humans across a range of contexts, this technological innovation and its many applications are raising some serious questions.