Now showing items tagged artificial intellgence
The fashion industry’s history of highly homogenised models has been an object of wide criticism for years now. Companies have made clear efforts to diversify the identities and appearances of the models representing their brands in order to more inclusive of the wider population.
Recent integration of AI within some of the world’s big fashion brands is seeing the diversification of models and the representation of customers become a much more viable reality. In partnership with AI company Lalaland.ai, Levi Strauss & Co is trialling a new approach to modelling their denim, using AI fashion models in place of humans.